Social media is having a sometimes profound impact on our lives. The advantages of being able to stay in touch with friends and family who may live great distances away are clear. Likewise, the frequent opportunity to offend people you know and those you have never met, to be misunderstood or to misstep are likely familiar to us all.
Add the complexity of attempting dialogue about professional issues and the dynamics immediately become not only complex, but perhaps mind-boggling. Moreover, the new challenges to being a leader in the age of social media may seem like the difference between hiking up a hill and climbing Mount Kilimanjaro. Whether you hold a formal leadership role as a paid employee, are a volunteer leader, or simply are seeking to be influential in your profession, leading in the age of social media has become a whole lot more complex.
My personal experience has been varied. Participation in various forums have provided me with a range of new opportunities. I’ve been able to connect with colleagues within occupational therapy and other professions that I might never encountered in a “pre-Facebook” age. Formats like OTConnections have facilitated thoughtful communication and the sharing of information, perspectives, strategies and resources in ways that have been invaluable. However, experiences in some of these same formats have left some scars and have led me to become increasingly intentional about my participation.
One particular dynamic of social media participation is that you can have individuals with widely different expectations about the norms of communication. What is simply ‘rough edges,’ humor or well-intended sarcasm to some can be perceived as highly aggressive, offensive and unprofessional to others. Add the aspects of some level of anonymity and the perils of any form of electronic communication (e.g. not being able to read body cues or paralinguistic elements of communication) and you have a potential powder keg.
I was pleased that a Google search for “Leadership in the Age of Social Media” yielded immediate results. I am starting to read and will share resources and learning as they come across my plate. If anyone reading has resources to share, I would be most grateful.
Here is a link to one article I found and read with interest from Army University Press related to “Leadership in the Social Media Age” in the military.
12/7/2018 06:35:23 am
Social media is a new channel using which a front-runner can communicate and engage with the clients he serves. If you want to be responsible, then you have to maintain an emotional connection with your audience and keep creating the illusion of intimacy. I don't think it can be possible for a leader to do all these things without using social media. As your words have a bigger impact than you think, so you need to use different social media platforms, by which your words can be clear and load, communication can be effective, and you can establish truth in this high-tech world effortlessly- https://www.reginafasold.com/blog/how-to-establish-trust-and-communication-in-a-fast-paced-high-tech-world/ .
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The opinions expressed in my blog are personal and neither represent the views of my employer nor any organization.